Top 10 Superannuation websites by Share of Search in November 2025.
This report is measured using the top 451 search queries for Superannuation .
Superannuation Share of Search Overview (November 2025)
//Best performer
australiansuper.com leads the market with
25.8%
share of search
//Top 3 Websites
combined command total of
64.0%
share of search
//Keyword Coverage
Ranges from 45 to 3133 appearances
795
average per website
Share of Search Distribution for Superannuation in November 2025
Top 5 websites control 73.1% of the total share of search. The remaining 26.9% is distributed among 45 other websites.
australiansuper.com
ato.gov.au
moneysmart.gov.au
australianretirementtrust.com.au
aware.com.au
Other websites
Trending up in the top 50
Fastest Growing Share of Search Superannuation Websites in November 2025
| # | Website | Monthly Change |
|---|---|---|
| 7 |  nationwidesuper.com.au | +10 |
| 44 |  equipsuper.com.au | +5 |
| 32 |  treasury.gov.au | +4 |
| 9 |  fairwork.gov.au | +3 |
| 13 |  ngssuper.com.au | +3 |
Trending down in the top 50
Fastest Declining Share of Search Superannuation Websites in November 2025
| # | Website | Monthly Change |
|---|---|---|
| 16 |  superratings.com.au | -9 |
| 11 |  superguide.com.au | -5 |
| 50 |  finder.com.au | -5 |
| 48 |  asic.gov.au | -4 |
| 35 |  commbank.com.au | -3 |
Top position changes for Superannuation in November 2025
nationwidesuper.com.au: Climbed 10 positions to rank #7 globally.
equipsuper.com.au: Moved up 5 positions to #44 globally.
treasury.gov.au, fairwork.gov.au, ngssuper.com.au: Gained 4, 3, 3 positions, respectively.
superratings.com.au: Dropped 9 positions to rank #16 globally.
superguide.com.au: Moved down 5 positions to #11 globally.
finder.com.au, asic.gov.au, commbank.com.au: Lost 5, 4, 3 positions, respectively.
| # | Company | Share of Search | Monthly Change | Keywords Ranking |
|---|---|---|---|---|
| 1 | australiansuper.com | 25.8% | 0 | 2676 |
| 2 | ato.gov.au | 22.8% | 0 | 3133 |
| 3 | moneysmart.gov.au | 15.4% | 0 | 2231 |
| 4 | australianretirementtrust.com.au | 6.5% | 0 | 1974 |
| 5 | aware.com.au | 2.5% | 0 | 1316 |
| 6 |  industrysuper.com | 2.4% | +2 | 1547 |
| 7 | nationwidesuper.com.au | 2.0% | +10 | 892 |
| 8 |  en.wikipedia.org | 1.9% | +1 | 766 |
| 9 | fairwork.gov.au | 1.6% | +3 | 679 |
| 10 |  qsuper.qld.gov.au | 1.6% | 0 | 1208 |
| 11 | superguide.com.au | 1.4% | -5 | 1275 |
| 12 |  rest.com.au | 1.4% | -1 | 1341 |
| 13 | ngssuper.com.au | 1.2% | +3 | 552 |
| 14 |  hostplus.com.au | 1.2% | -1 | 788 |
| 15 |  unisuper.com.au | 1.1% | -1 | 1616 |
| 16 | superratings.com.au | 1.0% | -9 | 260 |
| 17 |  superfundlookup.gov.au | 1.0% | -2 | 528 |
| 18 |  csc.gov.au | 0.9% | 0 | 1218 |
| 19 |  superannuation.asn.au | 0.9% | 0 | 793 |
| 20 |  business.gov.au | 0.7% | +1 | 753 |
| 21 |  hesta.com.au | 0.5% | +1 | 927 |
| 22 |  canstar.com.au | 0.5% | -2 | 820 |
| 23 |  cbussuper.com.au | 0.4% | +1 | 533 |
| 24 |  caresuper.com.au | 0.4% | -1 | 619 |
| 25 |  servicesaustralia.gov.au | 0.4% | 0 | 761 |
| 26 |  apra.gov.au | 0.4% | 0 | 714 |
| 27 |  mercersuper.com.au | 0.3% | 0 | 589 |
| 28 |  firstsuper.com.au | 0.2% | +2 | 793 |
| 29 |  telstrasuper.com.au | 0.2% | 0 | 534 |
| 30 |  noelwhittaker.com.au | 0.2% | -2 | 116 |
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