Top 10 websites by Share of Search in August 2025.
This report is measured using the top 248 search queries for Broadband.
Broadband Share of Search Overview (August 2025)
Best performer: comparebroadband.com.au leads with a 13.3% share of search.
Top 3 Websites: Command 37.7% of total share of search.
Keyword Coverage: Ranges from 12 to 712 appearances, averaging 225 per website.
Share of Search Distribution for Broadband in August 2025
Top 5 websites control 58.5% of the total share of search. The remaining 41.5% is distributed among 45 other websites.
comparebroadband.com.au
aussiebroadband.com.au
finder.com.au
telstra.com.au
whistleout.com.au
Other websites
Trending up in the top 50
Fastest Growing Share of Search Broadband Websites in August 2025
| # | Website | Monthly Change |
|---|---|---|
| 30 |  internode.on.net | +9 |
| 42 |  fast.com | +4 |
| 18 |  dodo.com | +3 |
| 20 |  spintel.net.au | +3 |
| 17 |  letsbemates.com.au | +2 |
Trending down in the top 50
Fastest Declining Share of Search Broadband Websites in August 2025
| # | Website | Monthly Change |
|---|---|---|
| 43 |  pentanet.com.au | -12 |
| 23 |  superloop.com | -6 |
| 38 |  techradar.com | -4 |
| 47 |  accc.gov.au | -4 |
| 41 |  fiber.google.com | -3 |
internode.on.net: Climbed 9 positions to rank #30 globally.
fast.com: Moved up 4 positions to #42 globally.
dodo.com, spintel.net.au, letsbemates.com.au: Gained 3, 3, 2 positions, respectively.
pentanet.com.au: Dropped 12 positions to rank #43 globally.
superloop.com: Moved down 6 positions to #23 globally.
techradar.com, accc.gov.au, fiber.google.com: Lost 4, 4, 3 positions, respectively.
| # | Company | Share of Search | Monthly Change | Keywords Ranking |
|---|---|---|---|---|
| 1 | comparebroadband.com.au | 13.3% | 0 | 662 |
| 2 | aussiebroadband.com.au | 12.5% | 0 | 674 |
| 3 | finder.com.au | 11.8% | +1 | 504 |
| 4 | telstra.com.au | 11.8% | -1 | 712 |
| 5 | whistleout.com.au | 9.0% | 0 | 682 |
| 6 |  tpg.com.au | 6.7% | 0 | 668 |
| 7 |  iinet.net.au | 5.5% | 0 | 645 |
| 8 |  nbnco.com.au | 4.5% | 0 | 192 |
| 9 |  optus.com.au | 2.2% | +1 | 544 |
| 10 |  tangerine.com.au | 2.1% | -1 | 347 |
| 11 |  belong.com.au | 1.8% | 0 | 440 |
| 12 |  iselect.com.au | 1.6% | 0 | 292 |
| 13 |  reddit.com | 1.4% | 0 | 167 |
| 14 |  speedtest.net | 1.1% | 0 | 32 |
| 15 |  canstarblue.com.au | 1.0% | 0 | 360 |
| 16 |  vodafone.com.au | 1.0% | 0 | 409 |
| 17 | letsbemates.com.au | 0.9% | +2 | 308 |
| 18 | dodo.com | 0.8% | +3 | 253 |
| 19 |  officeworks.com.au | 0.8% | -1 | 87 |
| 20 | spintel.net.au | 0.7% | +3 | 345 |
| 21 |  originenergy.com.au | 0.7% | +1 | 358 |
| 22 |  swoop.com.au | 0.6% | -2 | 132 |
| 23 | superloop.com | 0.6% | -6 | 222 |
| 24 |  speedtest.telstra.com | 0.6% | 0 | 16 |
| 25 |  skymesh.net.au | 0.6% | 0 | 112 |
| 26 |  exetel.com.au | 0.5% | +2 | 155 |
| 27 |  esc.net.au | 0.4% | -1 | 27 |
| 28 |  dlink.com.au | 0.4% | -1 | 32 |
| 29 |  jbhifi.com.au | 0.4% | +1 | 152 |
| 30 | internode.on.net | 0.3% | +9 | 100 |