Top 10 websites by Share of Search in September 2025.
This report is measured using the top 173 search queries for Carpets.
Carpets Share of Search Overview (September 2025)
Best performer: ikea.com leads with a 15.3% share of search.
Top 3 Websites: Command 37.2% of total share of search.
Keyword Coverage: Ranges from 4 to 876 appearances, averaging 165 per website.
Share of Search Distribution for Carpets in September 2025
Top 5 websites control 51.4% of the total share of search. The remaining 48.6% is distributed among 45 other websites.
ikea.com
carpetcourt.com.au
choicesflooring.com.au
decorug.com.au
bunnings.com.au
Other websites
Trending up in the top 50
Fastest Growing Share of Search Carpets Websites in September 2025
| # | Website | Monthly Change |
|---|---|---|
| 7 |  rug.com.au | +22 |
| 31 |  freedom.com.au | +11 |
| 12 |  ruggable.com.au | +8 |
| 39 |  bremworth.com.au | +5 |
| 24 |  theboatwarehouse.com.au | +3 |
Trending down in the top 50
Fastest Declining Share of Search Carpets Websites in September 2025
| # | Website | Monthly Change |
|---|---|---|
| 48 |  au.koala.com | -13 |
| 32 |  milkandsugar.com.au | -8 |
| 23 |  jardan.com.au | -7 |
| 41 |  en.wikipedia.org | -7 |
| 20 |  theredcarpetaustralia.com.au | -6 |
rug.com.au: Climbed 22 positions to rank #7 globally.
freedom.com.au: Moved up 11 positions to #31 globally.
ruggable.com.au, bremworth.com.au, theboatwarehouse.com.au: Gained 8, 5, 3 positions, respectively.
au.koala.com: Dropped 13 positions to rank #48 globally.
milkandsugar.com.au: Moved down 8 positions to #32 globally.
jardan.com.au, en.wikipedia.org, theredcarpetaustralia.com.au: Lost 7, 7, 6 positions, respectively.
| # | Company | Share of Search | Monthly Change | Keywords Ranking |
|---|---|---|---|---|
| 1 | ikea.com | 15.3% | 0 | 204 |
| 2 | carpetcourt.com.au | 12.9% | 0 | 876 |
| 3 | choicesflooring.com.au | 9.0% | +1 | 564 |
| 4 | decorug.com.au | 7.3% | -1 | 233 |
| 5 | bunnings.com.au | 6.8% | 0 | 312 |
| 6 |  carpetcall.com.au | 4.8% | +1 | 620 |
| 7 | rug.com.au | 4.1% | +22 | 116 |
| 8 |  rugsamillion.com.au | 4.1% | -2 | 92 |
| 9 |  missamara.com.au | 3.2% | -1 | 326 |
| 10 |  harveynorman.com.au | 2.6% | -1 | 228 |
| 11 |  double.online | 1.9% | -1 | 47 |
| 12 | ruggable.com.au | 1.5% | +8 | 112 |
| 13 |  iconicrugs.com.au | 1.5% | 0 | 121 |
| 14 |  adairs.com.au | 1.4% | -2 | 81 |
| 15 |  carpetcapers.com.au | 1.4% | -4 | 39 |
| 16 |  pcgaustralia.com | 1.2% | -3 | 83 |
| 17 |  persianrugs.com.au | 1.2% | +1 | 68 |
| 18 |  kmart.com.au | 1.1% | -3 | 116 |
| 19 |  andersens.com.au | 1.0% | -2 | 213 |
| 20 | theredcarpetaustralia.com.au | 1.0% | -6 | 73 |
| 21 |  fantasticfurniture.com.au | 0.9% | +2 | 75 |
| 22 |  najaf.com.au | 0.9% | -3 | 48 |
| 23 | jardan.com.au | 0.9% | -7 | 55 |
| 24 | theboatwarehouse.com.au | 0.8% | +3 | 4 |
| 25 |  solomons.com.au | 0.8% | -4 | 251 |
| 26 |  spotlightstores.com | 0.7% | +2 | 120 |
| 27 |  flooringxtra.com.au | 0.7% | -2 | 340 |
| 28 |  trevorscarpets.com.au | 0.7% | -6 | 161 |
| 29 |  aurugs.com | 0.7% | +3 | 61 |
| 30 |  templeandwebster.com.au | 0.7% | -4 | 135 |