SEO Market Leaders: Credit Cards

Last updated on July 4, 2025

Top 10 Credit Cards websites by Share of Search in December 2025.

This report is measured using the top 552 search queries for Credit Cards.

canstar.com.au

canstar.com.au

17.3% ↑

money.com.au

money.com.au

16.4% ↓

commbank.com.au

commbank.com.au

10.4% ↑

nab.com.au

nab.com.au

8.6% ↓

pointhacks.com.au

pointhacks.com.au

4.6% ↓

anz.com.au

anz.com.au

4.5% ↑

finder.com.au

finder.com.au

4.1% ↓

cardsandbanking.qantas.com

cardsandbanking.qantas.com

3.4% ↓

westpac.com.au

westpac.com.au

3.1% ↓

reddit.com

reddit.com

2.7% ↑

Credit Cards Share of Search Overview (December 2025)

//Best performer

canstar.com.au leads the market with

17.3%

share of search

//Top 3 Websites

combined command total of

44.1%

share of search

//Keyword Coverage

Ranges from 10 to 3953 appearances

1474

average per website

Share of Search Distribution for Credit Cards in December 2025

Top 5 websites control 57.3% of the total share of search. The remaining 42.7% is distributed among 45 other websites.

canstar.com.au

canstar.com.au

17.3%
money.com.au

money.com.au

16.4%
commbank.com.au

commbank.com.au

10.4%
nab.com.au

nab.com.au

8.6%
pointhacks.com.au

pointhacks.com.au

4.6%

Other websites

42.7%

Trending up in the top 50

Fastest Growing Share of Search Credit Cards Websites in December 2025

#WebsiteMonthly Change
17
bankwest.com.au

bankwest.com.au

+2
36
paylatertravel.com.au

paylatertravel.com.au

+2
44
qantas.com

qantas.com

+2
1
canstar.com.au

canstar.com.au

+1
13
hsbc.com.au

hsbc.com.au

+1

Trending down in the top 50

Fastest Declining Share of Search Credit Cards Websites in December 2025

#WebsiteMonthly Change
48
kredmo.com.au

kredmo.com.au

-3
19
virginmoney.com.au

virginmoney.com.au

-2
2
money.com.au

money.com.au

-1
14
creditcardcompare.com.au

creditcardcompare.com.au

-1
21
boq.com.au

boq.com.au

-1

Top position changes for Credit Cards in December 2025

  • bankwest.com.au: Climbed 2 positions to rank #17 globally.

  • paylatertravel.com.au: Moved up 2 positions to #36 globally.

  • qantas.com, canstar.com.au, hsbc.com.au: Gained 2, 1, 1 positions, respectively.

  • kredmo.com.au: Dropped 3 positions to rank #48 globally.

  • virginmoney.com.au: Moved down 2 positions to #19 globally.

  • money.com.au, creditcardcompare.com.au, boq.com.au: Lost 1, 1, 1 positions, respectively.

# Company Share of SearchMonthly ChangeKeywords Ranking
1
canstar.com.au

canstar.com.au

17.3%
+1
3916
2
money.com.au

money.com.au

16.4%
-1
3035
3
commbank.com.au

commbank.com.au

10.4%
0
3914
4
nab.com.au

nab.com.au

8.6%
0
3953
5
pointhacks.com.au

pointhacks.com.au

4.6%
0
1533
6
anz.com.au

anz.com.au

4.5%
0
3616
7
finder.com.au

finder.com.au

4.1%
0
3089
8
cardsandbanking.qantas.com

cardsandbanking.qantas.com

3.4%
0
1807
9
westpac.com.au

westpac.com.au

3.1%
0
3687
10
reddit.com

reddit.com

2.7%
0
1694
11
creditcard.com.au

creditcard.com.au

2.0%
0
1713
12
moneysmart.gov.au

moneysmart.gov.au

1.9%
0
1402
13
hsbc.com.au

hsbc.com.au

1.6%
+1
2164
14
creditcardcompare.com.au

creditcardcompare.com.au

1.4%
-1
1925
15
bendigobank.com.au

bendigobank.com.au

1.4%
0
2292
16
latitudefinancial.com.au

latitudefinancial.com.au

1.4%
0
2182
17
bankwest.com.au

bankwest.com.au

1.1%
+2
2579
18
stgeorge.com.au

stgeorge.com.au

1.1%
0
2036
19
virginmoney.com.au

virginmoney.com.au

1.0%
-2
1963
20
mastercard.com.au

mastercard.com.au

1.0%
+1
496
21
boq.com.au

boq.com.au

0.9%
-1
1144
22
bankofmelbourne.com.au

bankofmelbourne.com.au

0.9%
+1
760
23
americanexpress.com

americanexpress.com

0.9%
-1
2813
24
moneyme.com.au

moneyme.com.au

0.8%
+1
682
25
www1.citibank.com.au

www1.citibank.com.au

0.7%
-1
1363
26
ing.com.au

ing.com.au

0.6%
+1
1030
27
velocityfrequentflyer.com

velocityfrequentflyer.com

0.6%
-1
797
28
wise.com

wise.com

0.5%
0
926
29
koganmoney.com.au

koganmoney.com.au

0.5%
0
1133
30
au.finance.yahoo.com

au.finance.yahoo.com

0.5%
0
53

*Websites can appear more than once for the same query.

Frequently asked questions about

Share of Search Analysis in Australia for Desktop users.

What is the current share of search Credit Cards leader in December 2025 for Desktop users in Australia?

Which is the top share of search trending Credit Cards websites in Australia for Desktop users in December 2025?

Which is the fastest declining Credit Cards website in Australia for Desktop users in December 2025?

What are the most significant changes in the Credit Cards rankings for Australia in December 2025?

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