SEO Market Leaders: eSims

Last updated on July 22, 2025

Top 10 eSims websites by Share of Search in November 2025.

This report is measured using the top 50 search queries for eSims.

airalo.com

airalo.com

19.0% ↑

simify.com

simify.com

15.4% ↓

myvegantravels.com

myvegantravels.com

11.3% ↓

reddit.com

reddit.com

10.6% ↑

saily.com

saily.com

3.4% ↓

simcorner.com

simcorner.com

3.4% ↓

tokyocheapo.com

tokyocheapo.com

3.2% ↑

travellikeanna.com

travellikeanna.com

2.9% ↓

techradar.com

techradar.com

2.3% ↓

support.apple.com

support.apple.com

2.3% ↓

eSims Share of Search Overview (November 2025)

//Best performer

airalo.com leads the market with

19.0%

share of search

//Top 3 Websites

combined command total of

45.7%

share of search

//Keyword Coverage

Ranges from 1 to 180 appearances

42

average per website

Share of Search Distribution for eSims in November 2025

Top 5 websites control 59.7% of the total share of search. The remaining 40.3% is distributed among 45 other websites.

airalo.com

airalo.com

19.0%
simify.com

simify.com

15.4%
myvegantravels.com

myvegantravels.com

11.3%
reddit.com

reddit.com

10.6%
saily.com

saily.com

3.4%

Other websites

40.3%

Trending up in the top 50

Fastest Growing Share of Search eSims Websites in November 2025

#WebsiteMonthly Change
18
travelkon.com.au

travelkon.com.au

+4
12
globalstarlink.com.au

globalstarlink.com.au

+3
29
belaroundtheworld.com

belaroundtheworld.com

+3
40
klook.com

klook.com

+3
25
pointhacks.com.au

pointhacks.com.au

+1

Trending down in the top 50

Fastest Declining Share of Search eSims Websites in November 2025

#WebsiteMonthly Change
45
virginaustralia.com

virginaustralia.com

-3
14
zensim.com.au

zensim.com.au

-2
21
youtube.com

youtube.com

-2
32
esim.com.au

esim.com.au

-2
35
en.wikipedia.org

en.wikipedia.org

-2

Top position changes for eSims in November 2025

  • travelkon.com.au: Climbed 4 positions to rank #18 globally.

  • globalstarlink.com.au: Moved up 3 positions to #12 globally.

  • belaroundtheworld.com, klook.com, pointhacks.com.au: Gained 3, 3, 1 positions, respectively.

  • virginaustralia.com: Dropped 3 positions to rank #45 globally.

  • zensim.com.au: Moved down 2 positions to #14 globally.

  • youtube.com, esim.com.au, en.wikipedia.org: Lost 2, 2, 2 positions, respectively.

# Company Share of SearchMonthly ChangeKeywords Ranking
1
airalo.com

airalo.com

19.0%
0
180
2
simify.com

simify.com

15.4%
0
137
3
myvegantravels.com

myvegantravels.com

11.3%
0
67
4
reddit.com

reddit.com

10.6%
0
158
5
saily.com

saily.com

3.4%
0
67
6
simcorner.com

simcorner.com

3.4%
0
112
7
tokyocheapo.com

tokyocheapo.com

3.2%
0
16
8
travellikeanna.com

travellikeanna.com

2.9%
0
45
9
techradar.com

techradar.com

2.3%
0
71
10
support.apple.com

support.apple.com

2.3%
0
77
11
betterroaming.com

betterroaming.com

2.0%
0
26
12
globalstarlink.com.au

globalstarlink.com.au

1.7%
+3
41
13
flightcentre.com.au

flightcentre.com.au

1.5%
0
40
14
zensim.com.au

zensim.com.au

1.5%
-2
69
15
telstra.com.au

telstra.com.au

1.5%
-1
31
16
boost.com.au

boost.com.au

1.2%
0
17
17
telsim.com.au

telsim.com.au

1.0%
0
26
18
travelkon.com.au

travelkon.com.au

1.0%
+4
62
19
esim.holafly.com

esim.holafly.com

1.0%
-1
82
20
finder.com.au

finder.com.au

1.0%
0
19
21
youtube.com

youtube.com

0.9%
-2
66
22
travel.vodafone.com

travel.vodafone.com

0.9%
-1
34
23
escapesim.com.au

escapesim.com.au

0.7%
0
60
24
getnomad.app

getnomad.app

0.7%
0
63
25
pointhacks.com.au

pointhacks.com.au

0.7%
+1
31
26
bali.com

bali.com

0.6%
-1
7
27
mobal.com

mobal.com

0.6%
+1
16
28
cybernews.com

cybernews.com

0.6%
-1
50
29
belaroundtheworld.com

belaroundtheworld.com

0.5%
+3
23
30
simoptions.com

simoptions.com

0.5%
-1
16

*Websites can appear more than once for the same query.

Frequently asked questions about

Share of Search Analysis in Australia for Desktop users.

What is the current share of search eSims leader in November 2025 for Desktop users in Australia?

Which is the top share of search trending eSims websites in Australia for Desktop users in November 2025?

Which is the fastest declining eSims website in Australia for Desktop users in November 2025?

What are the most significant changes in the eSims rankings for Australia in November 2025?

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