SEO Market Leaders: eSims

Last updated on July 22, 2025

Top 10 websites by Share of Search in July 2025.

This report is measured using the top 50 search queries for eSims.

airalo.com

airalo.com

simify.com

simify.com

myvegantravels.com

myvegantravels.com

reddit.com

reddit.com

simcorner.com

simcorner.com

tokyocheapo.com

tokyocheapo.com

saily.com

saily.com

travellikeanna.com

travellikeanna.com

telstra.com.au

telstra.com.au

techradar.com

techradar.com

eSims Share of Search Overview (July 2025)

  • Best performer: airalo.com leads with a 22.0% share of search.

  • Top 3 Websites: Command 44.2% of total share of search.

  • Keyword Coverage: Ranges from 1 to 51 appearances, averaging 13 per website.

Share of Search Distribution for eSims in July 2025

Top 5 websites control 56.1% of the total share of search. The remaining 43.9% is distributed among 45 other websites.

airalo.com

airalo.com

22.0%
simify.com

simify.com

13.6%
myvegantravels.com

myvegantravels.com

8.6%
reddit.com

reddit.com

7.8%
simcorner.com

simcorner.com

4.2%

Other websites

43.9%
# Company Share of SearchKeywords Ranking
1
airalo.com

airalo.com

22.0%
51
2
simify.com

simify.com

13.6%
41
3
myvegantravels.com

myvegantravels.com

8.6%
16
4
reddit.com

reddit.com

7.8%
45
5
simcorner.com

simcorner.com

4.2%
31
6
tokyocheapo.com

tokyocheapo.com

3.5%
4
7
saily.com

saily.com

3.2%
17
8
travellikeanna.com

travellikeanna.com

2.7%
13
9
telstra.com.au

telstra.com.au

2.7%
11
10
techradar.com

techradar.com

2.7%
21
11
betterroaming.com

betterroaming.com

2.6%
8
12
support.apple.com

support.apple.com

2.2%
26
13
telsim.com.au

telsim.com.au

1.6%
8
14
zensim.com.au

zensim.com.au

1.5%
21
15
boost.com.au

boost.com.au

1.4%
5
16
flightcentre.com.au

flightcentre.com.au

1.3%
10
17
travel.vodafone.com

travel.vodafone.com

1.1%
7
18
cybernews.com

cybernews.com

1.1%
17
19
youtube.com

youtube.com

1.1%
21
20
lp.myroami.com

lp.myroami.com

1.0%
1
21
simoptions.com

simoptions.com

1.0%
10
22
bali.com

bali.com

1.0%
2
23
esim.holafly.com

esim.holafly.com

0.9%
23
24
escapesim.com.au

escapesim.com.au

0.9%
18
25
finder.com.au

finder.com.au

0.8%
6
26
pointhacks.com.au

pointhacks.com.au

0.7%
9
27
travelex.com.au

travelex.com.au

0.6%
13
28
travelkon.com.au

travelkon.com.au

0.6%
16
29
getnomad.app

getnomad.app

0.6%
19
30
forbes.com

forbes.com

0.6%
7

*Websites can appear more than once for the same query.

FAQs about Share of Search Analysis in Australia for Desktop Users

What is the current share of search eSims leader in July 2025 for Desktop users in Australia?

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