Top 10 Jewellery websites by Share of Search in October 2025.
This report is measured using the top 333 search queries for Jewellery.
Jewellery Share of Search Overview (October 2025)
//Best performer
prouds.com.au leads the market with
22.0%
share of search
//Top 3 Websites
combined command total of
44.4%
share of search
//Keyword Coverage
Ranges from 8 to 1452 appearances
262
average per website
Share of Search Distribution for Jewellery in October 2025
Top 5 websites control 62.0% of the total share of search. The remaining 38.0% is distributed among 45 other websites.
prouds.com.au
bycharlotte.com.au
michaelhill.com.au
lovisa.com.au
zamels.com.au
Other websites
Trending up in the top 50
Fastest Growing Share of Search Jewellery Websites in October 2025
| # | Website | Monthly Change |
|---|---|---|
| 41 |  hardybrothers.com.au | +6 |
| 34 |  cerrone.com.au | +4 |
| 22 |  skinkandy.com | +2 |
| 25 |  antonjewellery.com | +2 |
| 20 |  gregoryjewellers.com.au | +1 |
Trending down in the top 50
Fastest Declining Share of Search Jewellery Websites in October 2025
| # | Website | Monthly Change |
|---|---|---|
| 49 |  dubaijewellers.com.au | -4 |
| 24 |  georgjensen.com | -2 |
| 28 |  adorne.com.au | -2 |
| 36 |  kalyanjewellers.net | -2 |
| 37 |  templeofthesun.com.au | -2 |
Top position changes for Jewellery in October 2025
hardybrothers.com.au: Climbed 6 positions to rank #41 globally.
cerrone.com.au: Moved up 4 positions to #34 globally.
skinkandy.com, antonjewellery.com, gregoryjewellers.com.au: Gained 2, 2, 1 positions, respectively.
dubaijewellers.com.au: Dropped 4 positions to rank #49 globally.
georgjensen.com: Moved down 2 positions to #24 globally.
adorne.com.au, kalyanjewellers.net, templeofthesun.com.au: Lost 2, 2, 2 positions, respectively.
| # | Company | Share of Search | Monthly Change | Keywords Ranking |
|---|---|---|---|---|
| 1 | prouds.com.au | 22.0% | 0 | 717 |
| 2 | bycharlotte.com.au | 11.7% | 0 | 564 |
| 3 | michaelhill.com.au | 10.7% | 0 | 1452 |
| 4 | lovisa.com.au | 9.3% | 0 | 830 |
| 5 | zamels.com.au | 8.2% | 0 | 377 |
| 6 |  tiffany.com.au | 5.1% | 0 | 522 |
| 7 |  goldmark.com.au | 4.8% | 0 | 624 |
| 8 |  anguscoote.com.au | 3.6% | 0 | 321 |
| 9 |  wallacebishop.com.au | 3.1% | 0 | 539 |
| 10 |  bevilles.com.au | 2.4% | 0 | 695 |
| 11 |  hoskings.com.au | 2.4% | 0 | 291 |
| 12 |  shiels.com.au | 2.0% | 0 | 819 |
| 13 |  sarahandsebastian.com | 1.6% | 0 | 411 |
| 14 |  stores.pandora.net | 1.4% | 0 | 107 |
| 15 |  armsofeve.com | 0.9% | 0 | 75 |
| 16 |  mazzucchellis.com.au | 0.7% | 0 | 181 |
| 17 |  francesca.com.au | 0.7% | 0 | 344 |
| 18 |  au.kirstinash.com | 0.6% | 0 | 210 |
| 19 |  zafino.com.au | 0.6% | 0 | 175 |
| 20 | gregoryjewellers.com.au | 0.5% | +1 | 261 |
| 21 |  omjewellers.com.au | 0.5% | -1 | 172 |
| 22 | skinkandy.com | 0.5% | +2 | 15 |
| 23 |  simoncurwood.com.au | 0.4% | 0 | 270 |
| 24 | georgjensen.com | 0.4% | -2 | 46 |
| 25 | antonjewellery.com | 0.4% | +2 | 193 |
| 26 |  m.mimco.com.au | 0.3% | -1 | 232 |
| 27 |  saintvalentinejewellery.com | 0.3% | +1 | 70 |
| 28 | adorne.com.au | 0.3% | -2 | 77 |
| 29 |  s-kin.com.au | 0.3% | +1 | 124 |
| 30 |  colettehayman.com.au | 0.3% | -1 | 203 |
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