Top 10 websites by Share of Search in August 2025.
This report is measured using the top 541 search queries for Luxury Travel & Hotels.
Luxury Travel & Hotels Share of Search Overview (August 2025)
Best performer: luxuryescapes.com leads with a 12.9% share of search.
Top 3 Websites: Command 35.4% of total share of search.
Keyword Coverage: Ranges from 8 to 1162 appearances, averaging 238 per website.
Share of Search Distribution for Luxury Travel & Hotels in August 2025
Top 5 websites control 49.3% of the total share of search. The remaining 50.7% is distributed among 45 other websites.
luxuryescapes.com
forbestravelguide.com
mrandmrssmith.com
tripadvisor.com.au
booking.com
Other websites
Trending up in the top 50
Fastest Growing Share of Search Luxury Travel & Hotels Websites in August 2025
| # | Website | Monthly Change |
|---|---|---|
| 10 |  shangri-la.com | +18 |
| 33 |  eatdrinkandbekerry.net | +15 |
| 20 |  ritzcarlton.com | +11 |
| 32 |  marriott.com | +11 |
| 39 |  1hotels.com | +7 |
Trending down in the top 50
Fastest Declining Share of Search Luxury Travel & Hotels Websites in August 2025
| # | Website | Monthly Change |
|---|---|---|
| 47 |  lhw.com | -31 |
| 50 |  telegraph.co.uk | -15 |
| 24 |  balihoneymoonguide.com | -11 |
| 40 |  emporiumhotels.com.au | -11 |
| 34 |  sofiteladelaide.com.au | -7 |
shangri-la.com: Climbed 18 positions to rank #10 globally.
eatdrinkandbekerry.net: Moved up 15 positions to #33 globally.
ritzcarlton.com, marriott.com, 1hotels.com: Gained 11, 11, 7 positions, respectively.
lhw.com: Dropped 31 positions to rank #47 globally.
telegraph.co.uk: Moved down 15 positions to #50 globally.
balihoneymoonguide.com, emporiumhotels.com.au, sofiteladelaide.com.au: Lost 11, 11, 7 positions, respectively.
| # | Company | Share of Search | Monthly Change | Keywords Ranking |
|---|---|---|---|---|
| 1 | luxuryescapes.com | 12.9% | +1 | 1162 |
| 2 | forbestravelguide.com | 12.2% | -1 | 409 |
| 3 | mrandmrssmith.com | 10.3% | 0 | 943 |
| 4 | tripadvisor.com.au | 8.2% | 0 | 1014 |
| 5 | booking.com | 5.6% | 0 | 852 |
| 6 |  cntraveller.com | 5.6% | 0 | 415 |
| 7 |  langhamhotels.com | 4.4% | +2 | 108 |
| 8 |  capellahotels.com | 3.6% | 0 | 80 |
| 9 |  thehoteljournal.com | 3.1% | -2 | 180 |
| 10 | shangri-la.com | 1.9% | +18 | 87 |
| 11 |  americanexpress.com | 1.8% | +1 | 463 |
| 12 |  pennywatson.com.au | 1.6% | -2 | 14 |
| 13 |  sofitelbrisbane.com.au | 1.6% | +2 | 14 |
| 14 |  cntraveler.com | 1.4% | 0 | 390 |
| 15 |  slh.com | 1.3% | +2 | 609 |
| 16 |  balihoneymoon.com | 1.2% | 0 | 8 |
| 17 |  qantas.com | 1.2% | -6 | 241 |
| 18 |  crownhotels.com.au | 1.2% | +1 | 75 |
| 19 |  fourseasons.com | 1.1% | -1 | 190 |
| 20 | ritzcarlton.com | 1.0% | +11 | 151 |
| 21 |  sofitel-melbourne.com.au | 0.9% | 0 | 10 |
| 22 |  crystalbrookcollection.com | 0.9% | +1 | 68 |
| 23 |  luxurylodgesofaustralia.com.au | 0.9% | -3 | 77 |
| 24 | balihoneymoonguide.com | 0.9% | -11 | 8 |
| 25 |  theluxuryeditor.com | 0.8% | 0 | 334 |
| 26 |  goldcoastluxuryresorts.com.au | 0.8% | -4 | 18 |
| 27 |  thehotelguru.com | 0.8% | -6 | 335 |
| 28 |  roycehotel.com.au | 0.7% | +5 | 22 |
| 29 |  expedia.com.au | 0.7% | -4 | 601 |
| 30 |  sofitelsydneydarlingharbour.com.au | 0.7% | -6 | 20 |