SEO Market Leaders: Savings

Last updated on July 5, 2025

Top 10 websites by Share of Search in September 2025.

This report is measured using the top 910 search queries for Savings.

money.com.au

money.com.au

19.3% ↓

canstar.com.au

canstar.com.au

16.9% ↑

commbank.com.au

commbank.com.au

14.1%

savings.com.au

savings.com.au

11.9% ↓

nab.com.au

nab.com.au

6.6% ↑

infochoice.com.au

infochoice.com.au

4.0% ↑

boq.com.au

boq.com.au

3.8% ↑

ing.com.au

ing.com.au

2.0% ↓

westpac.com.au

westpac.com.au

1.8% ↓

bendigobank.com.au

bendigobank.com.au

1.6% ↓

Savings Share of Search Overview (September 2025)

  • Best performer: money.com.au leads with a 19.3% share of search.

  • Top 3 Websites: Command 50.3% of total share of search.

  • Keyword Coverage: Ranges from 230 to 5029 appearances, averaging 2258 per website.

Share of Search Distribution for Savings in September 2025

Top 5 websites control 68.9% of the total share of search. The remaining 31.1% is distributed among 45 other websites.

money.com.au

money.com.au

19.3%
canstar.com.au

canstar.com.au

16.9%
commbank.com.au

commbank.com.au

14.1%
savings.com.au

savings.com.au

11.9%
nab.com.au

nab.com.au

6.6%

Other websites

31.1%

Trending up in the top 50

Fastest Growing Share of Search Savings Websites in September 2025

#WebsiteMonthly Change
30
themutual.com.au

themutual.com.au

+15
34
pnbank.com.au

pnbank.com.au

+3
2
canstar.com.au

canstar.com.au

+2
14
greatsouthernbank.com.au

greatsouthernbank.com.au

+2
17
reddit.com

reddit.com

+2

Trending down in the top 50

Fastest Declining Share of Search Savings Websites in September 2025

#WebsiteMonthly Change
36
unitybank.com.au

unitybank.com.au

-4
39
tmbank.com.au

tmbank.com.au

-4
32
bankaust.com.au

bankaust.com.au

-3
45
qudosbank.com.au

qudosbank.com.au

-3
4
savings.com.au

savings.com.au

-2
  • themutual.com.au: Climbed 15 positions to rank #30 globally.

  • pnbank.com.au: Moved up 3 positions to #34 globally.

  • canstar.com.au, greatsouthernbank.com.au, reddit.com: Gained 2, 2, 2 positions, respectively.

  • unitybank.com.au: Dropped 4 positions to rank #36 globally.

  • tmbank.com.au: Moved down 4 positions to #39 globally.

  • bankaust.com.au, qudosbank.com.au, savings.com.au: Lost 3, 3, 2 positions, respectively.

# Company Share of SearchMonthly ChangeKeywords Ranking
1
money.com.au

money.com.au

19.3%
0
3669
2
canstar.com.au

canstar.com.au

16.9%
+2
4297
3
commbank.com.au

commbank.com.au

14.1%
0
5029
4
savings.com.au

savings.com.au

11.9%
-2
2610
5
nab.com.au

nab.com.au

6.6%
0
3968
6
infochoice.com.au

infochoice.com.au

4.0%
0
2756
7
boq.com.au

boq.com.au

3.8%
0
4135
8
ing.com.au

ing.com.au

2.0%
+1
3708
9
westpac.com.au

westpac.com.au

1.8%
-1
4737
10
bendigobank.com.au

bendigobank.com.au

1.6%
0
4270
11
finder.com.au

finder.com.au

1.6%
+1
3375
12
macquarie.com.au

macquarie.com.au

1.5%
-1
3546
13
moneysmart.gov.au

moneysmart.gov.au

1.5%
0
2632
14
greatsouthernbank.com.au

greatsouthernbank.com.au

1.2%
+2
3780
15
bankwest.com.au

bankwest.com.au

1.1%
0
3484
16
anz.com.au

anz.com.au

1.0%
-2
4147
17
reddit.com

reddit.com

0.9%
+2
1893
18
ubank.com.au

ubank.com.au

0.8%
0
2505
19
rabobank.com.au

rabobank.com.au

0.8%
-2
3110
20
choice.com.au

choice.com.au

0.7%
+1
2063
21
peopleschoice.com.au

peopleschoice.com.au

0.7%
-1
2045
22
mebank.com.au

mebank.com.au

0.6%
+1
3647
23
suncorpbank.com.au

suncorpbank.com.au

0.6%
+2
2058
24
hsbc.com.au

hsbc.com.au

0.6%
-2
4189
25
stgeorge.com.au

stgeorge.com.au

0.4%
-1
2834
26
amp.com.au

amp.com.au

0.4%
+2
1958
27
bankofmelbourne.com.au

bankofmelbourne.com.au

0.3%
0
975
28
mozo.com.au

mozo.com.au

0.3%
-2
1938
29
greater.com.au

greater.com.au

0.2%
+1
2164
30
themutual.com.au

themutual.com.au

0.2%
+15
367

*Websites can appear more than once for the same query.

FAQs about Share of Search Analysis in Australia for Desktop Users

What is the current share of search Savings leader in September 2025 for Desktop users in Australia?

Which is the top share of search trending Savings websites in Australia for Desktop users in September 2025?

Which is the fastest declining Savings website in Australia for Desktop users in September 2025?

What are the most significant changes in the Savings rankings for Australia in September 2025?

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