SEO Market Leaders: Savings

Last updated on July 5, 2025

Top 10 websites by Share of Search in August 2025.

This report is measured using the top 910 search queries for Savings.

money.com.au

money.com.au

19.6% ↓

savings.com.au

savings.com.au

16.5% ↓

commbank.com.au

commbank.com.au

14.1% ↑

canstar.com.au

canstar.com.au

12.8% ↑

nab.com.au

nab.com.au

6.6% ↑

infochoice.com.au

infochoice.com.au

3.9% ↑

boq.com.au

boq.com.au

3.4% ↑

westpac.com.au

westpac.com.au

2.1% ↑

ing.com.au

ing.com.au

2.1% ↓

bendigobank.com.au

bendigobank.com.au

1.9% ↑

Savings Share of Search Overview (August 2025)

  • Best performer: money.com.au leads with a 19.6% share of search.

  • Top 3 Websites: Command 50.2% of total share of search.

  • Keyword Coverage: Ranges from 159 to 3391 appearances, averaging 1496 per website.

Share of Search Distribution for Savings in August 2025

Top 5 websites control 69.7% of the total share of search. The remaining 30.3% is distributed among 45 other websites.

money.com.au

money.com.au

19.6%
savings.com.au

savings.com.au

16.5%
commbank.com.au

commbank.com.au

14.1%
canstar.com.au

canstar.com.au

12.8%
nab.com.au

nab.com.au

6.6%

Other websites

30.3%

Trending up in the top 50

Fastest Growing Share of Search Savings Websites in August 2025

#WebsiteMonthly Change
27
bankofmelbourne.com.au

bankofmelbourne.com.au

+15
29
bankaust.com.au

bankaust.com.au

+15
25
suncorpbank.com.au

suncorpbank.com.au

+7
12
finder.com.au

finder.com.au

+6
20
peopleschoice.com.au

peopleschoice.com.au

+5

Trending down in the top 50

Fastest Declining Share of Search Savings Websites in August 2025

#WebsiteMonthly Change
41
forbes.com

forbes.com

-11
47
regionalaustraliabank.com.au

regionalaustraliabank.com.au

-10
17
rabobank.com.au

rabobank.com.au

-8
48
boqspecialist.com.au

boqspecialist.com.au

-8
40
bcu.com.au

bcu.com.au

-7
  • bankofmelbourne.com.au: Climbed 15 positions to rank #27 globally.

  • bankaust.com.au: Moved up 15 positions to #29 globally.

  • suncorpbank.com.au, finder.com.au, peopleschoice.com.au: Gained 7, 6, 5 positions, respectively.

  • forbes.com: Dropped 11 positions to rank #41 globally.

  • regionalaustraliabank.com.au: Moved down 10 positions to #47 globally.

  • rabobank.com.au, boqspecialist.com.au, bcu.com.au: Lost 8, 8, 7 positions, respectively.

# Company Share of SearchMonthly ChangeKeywords Ranking
1
money.com.au

money.com.au

19.6%
0
2281
2
savings.com.au

savings.com.au

16.5%
0
1755
3
commbank.com.au

commbank.com.au

14.1%
0
3391
4
canstar.com.au

canstar.com.au

12.8%
0
2781
5
nab.com.au

nab.com.au

6.6%
0
2664
6
infochoice.com.au

infochoice.com.au

3.9%
0
1849
7
boq.com.au

boq.com.au

3.4%
+3
2816
8
westpac.com.au

westpac.com.au

2.1%
+4
3212
9
ing.com.au

ing.com.au

2.1%
-2
2426
10
bendigobank.com.au

bendigobank.com.au

1.9%
+1
2913
11
macquarie.com.au

macquarie.com.au

1.8%
-3
2278
12
finder.com.au

finder.com.au

1.4%
+6
2058
13
moneysmart.gov.au

moneysmart.gov.au

1.2%
+1
1731
14
anz.com.au

anz.com.au

1.1%
-1
2836
15
bankwest.com.au

bankwest.com.au

1.1%
0
2314
16
greatsouthernbank.com.au

greatsouthernbank.com.au

0.9%
+3
2498
17
rabobank.com.au

rabobank.com.au

0.9%
-8
2030
18
ubank.com.au

ubank.com.au

0.8%
+3
1658
19
reddit.com

reddit.com

0.7%
-3
1289
20
peopleschoice.com.au

peopleschoice.com.au

0.6%
+5
1345
21
choice.com.au

choice.com.au

0.6%
+1
1326
22
hsbc.com.au

hsbc.com.au

0.6%
-5
2773
23
mebank.com.au

mebank.com.au

0.5%
-3
2334
24
stgeorge.com.au

stgeorge.com.au

0.4%
0
1952
25
suncorpbank.com.au

suncorpbank.com.au

0.4%
+7
1428
26
mozo.com.au

mozo.com.au

0.3%
-3
1280
27
bankofmelbourne.com.au

bankofmelbourne.com.au

0.3%
+15
546
28
amp.com.au

amp.com.au

0.3%
+1
1292
29
bankaust.com.au

bankaust.com.au

0.3%
+15
1074
30
greater.com.au

greater.com.au

0.2%
-2
1416

*Websites can appear more than once for the same query.

FAQs about Share of Search Analysis in Australia for Desktop Users

What is the current share of search Savings leader in August 2025 for Desktop users in Australia?

Which is the top share of search trending Savings websites in Australia for Desktop users in August 2025?

Which is the fastest declining Savings website in Australia for Desktop users in August 2025?

What are the most significant changes in the Savings rankings for Australia in August 2025?

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