Top 10 Superannuation websites by Share of Search in December 2025.
This report is measured using the top 451 search queries for Superannuation .
Superannuation Share of Search Overview (December 2025)
//Best performer
australiansuper.com leads the market with
25.9%
share of search
//Top 3 Websites
combined command total of
63.7%
share of search
//Keyword Coverage
Ranges from 48 to 3274 appearances
818
average per website
Share of Search Distribution for Superannuation in December 2025
Top 5 websites control 73.0% of the total share of search. The remaining 27.0% is distributed among 45 other websites.
australiansuper.com
ato.gov.au
moneysmart.gov.au
australianretirementtrust.com.au
aware.com.au
Other websites
Trending up in the top 50
Fastest Growing Share of Search Superannuation Websites in December 2025
| # | Website | Monthly Change |
|---|---|---|
| 30 | commbank.com.au | +5 |
| 22 | apra.gov.au | +4 |
| 35 | knowledge.dlapiper.com | +3 |
| 14 | superratings.com.au | +2 |
| 38 | pbo.gov.au | +2 |
Trending down in the top 50
Fastest Declining Share of Search Superannuation Websites in December 2025
| # | Website | Monthly Change |
|---|---|---|
| 34 | noelwhittaker.com.au | -4 |
| 48 | equipsuper.com.au | -4 |
| 16 | ngssuper.com.au | -3 |
| 26 | cbussuper.com.au | -3 |
| 37 | cfs.com.au | -3 |
Top position changes for Superannuation in December 2025
commbank.com.au: Climbed 5 positions to rank #30 globally.
apra.gov.au: Moved up 4 positions to #22 globally.
knowledge.dlapiper.com, superratings.com.au, pbo.gov.au: Gained 3, 2, 2 positions, respectively.
noelwhittaker.com.au: Dropped 4 positions to rank #34 globally.
equipsuper.com.au: Moved down 4 positions to #48 globally.
ngssuper.com.au, cbussuper.com.au, cfs.com.au: Lost 3, 3, 3 positions, respectively.
| # | Company | Share of Search | Monthly Change | Keywords Ranking |
|---|---|---|---|---|
| 1 | australiansuper.com | 25.9% | 0 | 2754 |
| 2 | ato.gov.au | 24.3% | 0 | 3274 |
| 3 | moneysmart.gov.au | 13.6% | 0 | 2318 |
| 4 | australianretirementtrust.com.au | 6.8% | 0 | 2025 |
| 5 | aware.com.au | 2.5% | 0 | 1364 |
| 6 | nationwidesuper.com.au | 2.3% | +1 | 914 |
| 7 | industrysuper.com | 2.3% | -1 | 1586 |
| 8 | en.wikipedia.org | 2.3% | 0 | 796 |
| 9 | fairwork.gov.au | 1.7% | 0 | 713 |
| 10 | qsuper.qld.gov.au | 1.4% | 0 | 1234 |
| 11 | superguide.com.au | 1.4% | 0 | 1296 |
| 12 | rest.com.au | 1.3% | 0 | 1376 |
| 13 | hostplus.com.au | 1.1% | +1 | 817 |
| 14 | superratings.com.au | 1.1% | +2 | 272 |
| 15 | unisuper.com.au | 1.1% | 0 | 1641 |
| 16 | ngssuper.com.au | 1.0% | -3 | 570 |
| 17 | superfundlookup.gov.au | 1.0% | 0 | 550 |
| 18 | csc.gov.au | 1.0% | 0 | 1272 |
| 19 | superannuation.asn.au | 0.9% | 0 | 815 |
| 20 | business.gov.au | 0.7% | 0 | 763 |
| 21 | canstar.com.au | 0.5% | +1 | 852 |
| 22 | apra.gov.au | 0.5% | +4 | 725 |
| 23 | hesta.com.au | 0.5% | -2 | 946 |
| 24 | caresuper.com.au | 0.5% | 0 | 630 |
| 25 | servicesaustralia.gov.au | 0.4% | 0 | 767 |
| 26 | cbussuper.com.au | 0.4% | -3 | 555 |
| 27 | mercersuper.com.au | 0.3% | 0 | 614 |
| 28 | firstsuper.com.au | 0.2% | 0 | 802 |
| 29 | telstrasuper.com.au | 0.2% | 0 | 530 |
| 30 | commbank.com.au | 0.2% | +5 | 647 |
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